Kaffikaze talked about niche branding in specialty coffee at Visuelt 2013

Kaffikaze at Visuelt 2013

Kaffikaze instagram: Regram from @onionmag from our presentation today! #10minutesoffame #visuelt2013 #kaffikaze

Phew! That was quick. We had a short 10 minute speech about niche branding in the specialty coffee industry at Visuelt 2013 / #visuelt2013. Frankly speaking it was actually 11min 37sec according to the allmighty Strawberry timer.

See all our slides in this .PDF =)

Kaffikaze at Visuelt 2013

A-Z Coffee, the anti coffee table book: Tiny book gets massive media response

We talked about social media. We always wind up meeting people all around the world who we know from instagram already – it’s like we’re already friends before we’ve even met! Naturally we had to instagram live on stage.

Kaffikaze at Visuelt 2013

@Ingrimj instagram: Live from the stage @visuelt presenting #kaffikaze #visuelt2013

Kaffikaze at Visuelt 2013

Our concept formed itself over time when we realized that specialty coffee bars around the world need products to sell that aren’t sold anywhere else. In addition, these products should be fun!

Visuelt is the National Norwegian Graphic Design Awards. The Visuelt seminar is held annually in Oslo, arranged by Grafill, the Norwegian interest organization for people working with visual communication. This year’s seminar also featured food from Food Studio and some amazing coffee from the esteemed Tim WendelboeFinca Tamana! Yum!! 

Another example of coffee stuff that's not coffee. A t-shirt with a stunning Aeropress illustration.

Another example of coffee stuff that’s not coffee. A t-shirt with a stunning Aeropress illustration.

The Mile High Aeropress Club is a community of coffee enthusiasts all around the world, dedicated to make world class coffee everywhere.

The Mile High Aeropress Club is a community of coffee enthusiasts all around the world, dedicated to make world class coffee everywhere.

Our background in specialty coffee explored for the design industry audience.

Our background in specialty coffee explored for the design industry audience.

Kaffikaze at Visuelt 2013

Ingri M. Johnsen and Harald J. Vøyle were pretty pleased after speaking with such a great crowd.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: